THE WORLD’S MOST ADVANCED
IN-GAME ADVERTISING PLATFORM
Anzu helps advertisers reach gamers via intrinsic in-game ads that complement the experience,
and developers monetize their games while respecting gameplay.
THE WORLD’S
MOST ADVANCED
IN-GAME ADVERTISING
PLATFORM
Anzu helps advertisers reach gamers via intrinsic in-game ads that complement
the experience, and developers monetize their games while respecting gameplay.
LET GAMERS
PLAY
LET GAMERS
PLAY
PLAY
PLAY
Intrusive ads interrupt gameplay and damage
the player experience. Anzu works with
advertisers, developers, and gamers to produce
in-game ad experiences that complement
the gameplay making it more realistic.
Intrusive ads interrupt gameplay and
damage the player experience.Anzu
works with advertisers, developers,
and gamers to produce in-game ad
experiences that complement
the gameplay making it more realistic.
BLENDED
RELEVANT
REALISTIC
BRAND
ADVERTISERS
Access a truly diverse audience
stretching across the globe while
respecting and complementing
the gaming experience.
GAME
DEVELOPERS
Create new, significant, and
sustainable revenue streams that
respect the gaming experience
and add to the gameplay.
STRATEGIC PARTNERS
ANZU IS THE CHOICE
FOR INDUSTRY LEADERS
ANZU IS
THE CHOICE FOR
INDUSTRY LEADERS
FOR INDUSTRY LEADERS
THE CHOICE FOR
INDUSTRY LEADERS
Our collaboration with Anzu is a big step in bringing gaming to the forefront of mainstream digital media channels. It offers our clients unprecedented access to billions of gamers who remain relatively untouched by ads.
We are very happy to partner with Anzu to increase our ability to deliver high quality live experiences thanks to real advertising being displayed in our electronic stadium.
Thanks to the technical solution of Anzu, we are able to play programmatic advertising directly in the game on PC for the very first time. This opens up an entirely new media channel for us.
Anzu has helped increase our in-game ads revenue by 131%, with them now making up between 5-10% of our total monthly revenue. Part of this growth comes from some countries where we did not initially see much movement. However, after implementing Anzu’s technology, revenues began soaring.
NEWSROOM
INSIGHTS
ON-DEMAND WEBINAR
UNLOCKING IN-GAME MEASUREMENT
Join experts from Anzu, dentsu, Happydemics, UMWW, and the 4A's to learn about the metrics that truly matter in measuring in-game performance.